Goals

The Yearbook

• Students will define the role of yearbook in the school environment.

• Students will identify the functions of a yearbook.

• Students will recognize the most effective ways to report the story of a school year.

• Students will recognize the importance of audience and readers’ expectations.

 

Teamwork

• Students will understand, practice and learn skills for effective leadership at all levels of

an organization.

• Students will recognize the value of self-knowledge, awareness and clear communication

in effective leadership.

• Students will recognize the value of consistency, goal setting and feedback in effective

leadership.

• Students will recognize the value of a positive, open-minded attitude in effective

leadership.

 

Responsibility

• Students will understand, practice and learn skills for applying ethical and legal

considerations to planning, storytelling and production.

• Students will identify the rights and responsibilities (fairness, accuracy and good taste)

provided by the First Amendment and scholastic-specific court decisions.

• Students will recognize libel as a type of unprotected speech and how to avoid it.

• Students will recognize the restrictions that copyright and trademark protection may

place on the publication of material belonging to others.

 

Photography

• Students will understand, practice and learn skills for planning, shooting and editing

photographs.

• Students will recognize the different types of camera equipment and film options.

• Students will identify planning and organizational strategies to guarantee complete

coverage, strong content and organized production.

• Students will identify skills important in photo editing.

Reporting

Students will understand practice and learn skills for reporting.

• Students will identify and master information-gathering skills, recognizing the

importance of first-person observation, conducting research and interviewing sources as

vital techniques.

• Students will identify options for researching background material and conducting

original research for use as facts and figures in stories.

• Students will recognize the guidelines for preparing questions and for interviewing

sources as well as using interview information in stories.

 

Writing

• Students will understand, practice and learn skills for writing stories.

• Students will recognize the importance of notes in focusing and organizing a story.

• Students will identify the variety of writing approaches for putting information in a

human context including the quote-transition story and quick read collections.

• Students will identify the traits of good writing essential in yearbook copy

Design

• Students will understand, practice and learn basic skills for designing yearbook pages and

spreads.

• Students will identify the strategies sued to enhance readability: dominance, eye line,

contrast and hierarchy.

• Students will identify strategies for combining verbal and visual elements for more

complete storytelling.

• Students will recognize the importance of the use of margin, gutter, column and grid

guides for consistency and organization.

• Students will understand, practice and learn principles of content-focused design.

• Students will recognize the importance of dominance as an organizing element.

• Students will recognize the importance of planned white space in adding unity,

movement and emphasis to a design.

• Students will recognize the value of a template as a plan for ensuring consistency.

Advertising

• Students will understand, practice and learn skills for selling and designing advertising.

• Students will recognize the strategies of a businesslike approach to selling advertising.

• Students will identify content elements and design principles important in creating

advertising that interests readers and satisfies customers.

Distribution

• Students will understand, practice and learn skills for distribution of the yearbook

product.

• Students will recognize the key elements in a carefully planned distribution.

• Students will recognize factors important for creating the distribution event.

• Students will identify strategies for using distribution as an opportunity for recognizing

the efforts of the yearbook staff.